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BuyIT Best Practice Network launched its
practical Framework for e-Business to enable chief executives
to understand how to apply Internet-based technologies within
their organisations on 11th April 2002.
The long-needed framework, "Succeeding in the Networked
Economy: The CEO's Framework for Action" was developed
to aid chief executives drive e-Business forward within their
organisations.
Launching the guideline at the Department for Trade and Industry
Conference Centre in London, followed by a lunch at the House
of Lords, Douglas Alexander, Minister for e-Commerce and Competitiveness,
described it as a plain-English guide to help time-pressed
executives get to grips with e-Business.
In her foreword to the guide, Secretary of State for Trade
and Industry, Patricia Hewitt, described it as a "simple
and practical guide for the Chief Executive to help achieve
an understanding of e-Business, the opportunities and threats
it represents and provide a framework to decide the right
way forward".
The guideline sets out a framework for e-Business, split
into four key "quadrants":
- e-Business Strategy and Direction - addressing
the threats and opportunities of e-Business. The most appropriate
for your organisation may be "watch and wait",
but even if this is your strategy, you should still have
gone through a process to reach the conclusion. More involved
responses may include working with your customers' e-business
initiatives; implementing e-Procurement; transacting using
an e-business marketplace; or supply chain collaboration.
- Relationships and Communities - the interaction
of e-Business with key stakeholders: customers, partners,
employees, trading partners, competitors or government agencies.
- Communications and Information - how you can improve,
enrich, change the information flow with stakeholders through
e-Business. This may involve examining the volume of information
available for use.
- Process and Culture - the effect that e-Business
has on the processes at the core of your organisation and
on current business culture. If you want to gain sustainable
performance improvement from e-Business changes, you will
need to adapt the way you work, and change your processes.
In addition, the guideline features an agenda/checklist for
chief executives to be able to check and monitor their organisations'
progress over the four quadrants.
It also discusses the implementation of an e-business strategy,
with an initial plan to kick-start the process by focusing
on initiatives that can deliver "quick wins". These
might include, for example, choosing where there is significant
uncertainty but yet upside opportunities, or where there are
initiatives that can be easily migrated easily across the
business or community.
Chief executives have already welcomed the
guideline as an invaluable framework to help them implement
e-Business within their organisations.
To register your interest in the e-Business
Programme and to be kept informed of future events and guidelines,
click
here.
For enquiries about guidelines published prior to 1999 please click
here.
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